The Challenge

Developing and delivering an extensive animation using data visualisation techniques and character animation, showcasing the actions taken by Siemens to achieve key targets and other Environmental, Social, and Governance reporting requirements. The brief outlined a very tight deadline of three weeks to create the animation ahead of a networking event where it would be displayed in large format for the duration of the event.

The Solution

Utilising Siemens’ sustainability DEGREE framework (Decarbonisation, Ethics, Governance, Equity, Employability), an animation was created that centred on easily accessible, key messages and chapters. Each of these chapters represented a part of the acronym, with an individual, tailored narrative to demonstrate results using ‘Ambition, Achievements, and Status’ statistics.